RAWCHIVE

Megatrends

Explore Megatrends and its place within RAWCHIVE’s olfactory archive.

Megatrends visual record

The world changes how scent is lived.

This page outlines the observations, decisions and working standards that connect megatrends to material research, composition, experience and documentation across the house.

01

Personal over prescribed

Personal over prescribed guides how RAWCHIVE observes, evaluates and records this part of its work.

02

Quiet luxury

Quiet luxury guides how RAWCHIVE observes, evaluates and records this part of its work.

03

Wellbeing and atmosphere

Wellbeing and atmosphere guides how RAWCHIVE observes, evaluates and records this part of its work.

04

Traceable materials

Traceable materials guides how RAWCHIVE observes, evaluates and records this part of its work.

05

Connected experiences

Connected experiences guides how RAWCHIVE observes, evaluates and records this part of its work.